Cr7

Discover the world of CR7 – where passion, style and unparalleled performance meet.

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  • Company profile

  • Story

  • brand

CR7 is the lifestyle brand of football superstar Cristiano Ronaldo, which also has a presence in the world of luxury watches. A joint collection has been launched in collaboration with the renowned watch manufacturer Jacob & Co.

These watches reflect Ronaldo's passion and style, with models like "Flight of CR7" and "Heart of CR7" making a particularly striking statement. The designs combine sporty elegance with high-quality materials such as rose gold and diamonds.

The CR7 collection is aimed at fans and watch enthusiasts looking for a statement piece inspired by a global icon.

Cristiano Ronaldo, known as CR7, is not a watch or jewelry brand. He often wears luxury jewelry, such as that from the jeweler MESSIKA.

The watch and luxury goods industry has significant potential for streamlining its value chain, particularly in raw material extraction, to reduce its environmental footprint.

Sustainability efforts include the use of recycled raw materials and the application of eco-design principles to reduce CO2 emissions and increase efficiency.

Our service and quality promises

  • Support and Service

    Our Quality & Support Team works daily to provide you with the best possible advice if you have any questions.

  • Insured shipping

    Every watch sold is shipped fully insured for its value. There is no risk to you – even for purchases from abroad.

  • Right of withdrawal

    Defects? No problem - exercise your right of withdrawal within 14 days of receipt and receive a quick and easy refund.

  • Authenticity promise

    What we promise you: At Chronenwerk, all new and used watches are genuine.

FAQs about Cr7

How does Cr7's target audience differ from that of other jewelry or watch brands?

CR7's (Cristiano Ronaldo) target audience is characterized by his enormous global reach (850 million followers on social media) and appeals to both football fans and enthusiasts and collectors of luxury watches, particularly through collaborations such as the one with Jacob & Co. and his role as an investor and brand ambassador for Chrono24. This differs from brands like 2Jewels, which primarily focus on a young, fashion-conscious target group, or NIS Time, which offer limited-edition designs and specific models (LED, outdoor/indoor).
What inspires the design aesthetic of Cr7's jewelry and watch collections?

The design aesthetic of the CR7 watch collections, particularly the collaboration with Jacob & Co., is inspired by themes associated with Cristiano Ronaldo, as can be seen in the “Flight of CR7” and “Heart of CR7” models.
Which watch or jewelry brands are associated with Cristiano Ronaldo (Cr7), apart from his own collections?

TAG Heuer and Jacob & Co. are brands associated with Cristiano Ronaldo (CR7).
Which models were launched in the joint watch collection by Jacob & Co. and CR7?

The models in the joint watch collection by Jacob & Co. and CR7 are "Epic X Flight of CR7" and "Epic X Heart of CR7".